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We spent the last two years researching why it is difficult for sustainable consumers to trigger systematic change at a larger scale no matter how much we buy secondhand, how much we protest the oil companies, or how much we practise recycling.

New sustainable stores are popping up every week, and we have millions of sustainable product options. So, where is everything going wrong?

Many past and existing sustainability solutions do not factor you, the consumer, into the solution in an actionable manner. Most of them are designed to push products and information at us, and they don’t guide us how to best use those products and information.

All in all, consumers who are integral stakeholders of the supply chain are very much disenfranchised from contributing to systematic change.

The current retail paradigm is a linear processes that has not meaningfully changed in centuries. Products are made, sold, and discarded. A circular supply chain removes the “discard” component and enables the supply chain stakeholders to reuse products and materials indefinitely. Since consumers are responsible for the “discard” aspect, a true circular economy can never be accomplished without the active participation of the consumer.

We are creating something that the sustainability-conscious generations (millennials and Gen-Z) have demanded for the last few years. We are also using data to convert the sustainability uninitiated mass consumer to follow a circular economy. In the process, we empower businesses with data and visibility to improve product and material flows, furthering their sustainability agendas.

Every Kola Project product is part of The Restore Program. The Restore Program accepts any used items and any point after sale at any condition. We reward your participation with a cash incentive redeemable on future purchases.

Our buyback give you the commitment-free options you desire so you can shop without impacting the environment. Because we majorly work with circular suppliers, your returned items will have a new life through repair and reuse, or recycling.

Ultimately, something you buy from us and send back to The Restore Program is something you rescue from a landfill, incinerator, or mass pollution (ocean).

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